The overview is a page where you can see a snapshot of your email delivery results as well as see details of the email delivery rates, link clicks, monetization, and compare campaigns and see trends.


It has five tabs:

  • Snapshot - the graphics (shown below) to indicate open, unopened, unsubscribed, and bounced rates for the campaign shown in the box next to Statistics For.
  • Email Delivery - to show a chart and grid for each constituent segment, opens, unopens, unsubscribed and bounces.
  • Link Performance - includes a graphic and grid to show constituents who click on each link included in the campaign.
  • Monetization - summaries the transactions processed for constituents on the email list who made contributions to the links included in the campaign
  • Campaign Trends - to compare results of the last 12 campaigns in the last 12 months on open, unopen, unsubscribe and bounce rates.